5 Types Of High Impact Business Branding

High impact branding is very vital to the process of branding. Before beginning, let’s make one thing clear that brand awareness is the extent to how recognizable a brand is to its target audience. For those who are looking ahead of the bend on social media measurement, the first step is to straighten your social media features with ones your company is already comfortable with. Also, the measurements for social media aren’t all that different from how one measures traditional media. To put brand awareness measurement into the context of the sales shaft, the key areas to calculate fall into three categories:  social media exposure, influence and engagement.

The five types of high impact business branding are:

1.      Social Media Branding

Social media has given businesses a platform to broadcast their personal messages to accomplish their goals and objectives. For professional purposes, there is LinkedIn to connect with others in the industry. For sharing with friends and family, there’s Facebook, Pinterest and Twitter.

It’s fair to say that a brand is always born on social media. Odd for this age, perhaps, but after years of developing a sphere, businesses have finally been able to find a place to publish their brand. While newspapers and magazines give them a professional voice, social media givesone the platform that is needed.

2.      Promotional Branding

Using a database or customer relationship management system to keep track of regular clients and their purchases is a vital part of promotional branding. This will help you learn about their preferences to be sure you can provide what they need when you need to spread the word of your brand. As you get to know customers through interaction on daily basis, keep track of other personal information about them, such as their interests, hobbies and children. Noting these details can help you decide ways in which you can convince your clients.

3.      Word of Mouth Branding

The phrase “take action” can mean a number of things. It could signify a customer performing a purchase or signing up for your email list. It could mean having an employee make the conscious choiceof staying and growing with your company. Or it can even mean an investor deciding to invest.

Of course, a company must have strong value for its customers otherwise, they will lose all their customers.

4.      Taxi Cab Branding

Beyond an office, you must provide substantial value to multiple other parties involved in the life cycle of your business in order to attract and retain employees, partners and capital. And in these cases Taxi Cabs work a great deal. They form a means of transport for all business and company men and you can work for your company even while you are on your way.

5.      Vehicle Branding

Such type of branding was invented when someone got really bored during a traffic jam and realized to use the time constructively. Calculate how many people opened, clicked and shared your email after successfully distributing the word. Include where the items were shared, similar to the point above. Also, keep track of the number of new subscriptions generated.

RichMedia can help you attain all these http://www.richmedia.com.sg/